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Santa Clara Containers

Santa Clara Plastic Containers (SCP) is a PET plastic bottle manufacturer in Southern California.

  • ui design
  • front-end dev
  • identity design
Web UI Design
Web UI Design
Web UI Design

User Interface

The company needed a modern & responsive website presence, along with an updated identity and marketing materials. I used the SCP brand color (indigo) to dictate the base palette, and built a clean UI of soft greys and charcoals. The understated design allows the high-resolution product photography to take center stage. A production video looped on the homepage hero instantly communicates the PET manufacturing process that is central to Santa Clara Containers.

Print Design

Identity

I envisioned a clean vector based icon to represent the logo mark and reimagined the company's original identity system. The new design is bold, structured and direct. A vector trace of a PET bottle supplied by the company was the basis of the mark. After a few iterations, a simple logo emerged that sits comfortably in color or reversed out in white.