Knotacle wanted an app UI that would blend against the high resolution imagery their clients supplied for each bar/nightclub entry listing. I created an agnostic layout that allowed the pertinent information to display in scrimmed boxes. The responsive website doubled as a management tool for clients to schedule specials and events and a marketing page for users downloading the software.
Knotacle wanted a nautical logo given the namesake of the startup. I settled on the anchor icon which inspires nautical themes and also works as a metaphor for users stationing themselves at various venues on the mobile application. The color is a soft indigo and purple blend, selected because it softens easily when contrasted against client/venue imagery.